Equipment to Improve the Quality of Your Marketing Videos

Video marketing is rapidly growing and will continue to be big in 2017. More and more consumers are listing video as their preferred method of communication and the results speak for themselves....

  • 92% of mobile video consumers share videos with others.

  • 43% of people want to see more video content from marketers.

  • Marketers who use video grow revenue 49% faster than non-video users. 

  • 51.9% of marketing professionals worldwide name video as the type of content with the best ROI.

  • 45% of people watch more than an hour of Facebook or YouTube videos a week. 

  • Real estate listings with video receive 403% more inquiries than those without.

If you haven't started incorporating video into your marketing, watch this quick video, on how to overcome the fear and get get on camera!

If you have embraced video, pat yourself on the back for putting yourself out there and sharing your business and knowledge with the world. One of my goals this year is to slowly improve the quality of my videos. While I definitely believe most of us have everything we need at out fingertips to start filming (YAY for the iPhone!), I also know there are some simple tactics we can implement that will make a big difference in the quality department.

For the serious video marketer... let's talk lighting, sound and camera equipment that are worth investing in. I share some resources that will dramatically improve your video quality. Are you incorporating video into your marketing this year?

If you want to improve your video quality by investing in some new equipment, check out these finds...

Links to Equipment I mention in the Video...

https://www.bhphotovideo.com/

Lighting:

LED Light Kit: https://www.bhphotovideo.com/c/product/784071-REG/Vidpro_Z_96K_Professional_Photo_Video.html

LED Light: https://www.amazon.com/Dimmable-Digital-Camcorder-Panasonic-Samsung/dp/B004TJ6JH6/ref=sr_1_2?s=photo&ie=UTF8&qid=1486070007&sr=1-2&keywords=LED+light

Sound:

Shotgun Mic: https://www.bhphotovideo.com/c/product/1012003-REG/rode_videomic_go_videomic_go_on_camera_shotgun.html

Lav Mic: https://www.bhphotovideo.com/c/product/944398-REG/polsen__olm_10_omni_directional_lav.html

Cameras:

Canon Kit: https://www.bhphotovideo.com/c/product/1213597-REG/canon_eos_70d_dslr_camera.html

Cannon G7X Mark II: https://www.amazon.com/gp/product/B01BV14OXA/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&tag=whisimyou-20&camp=1789&creative=9325&linkCode=as2&creativeASIN=B01BV14OXA&linkId=08ce32fd5cd87265f40f1b33cacbeb55

xo

CopyKat